投稿
|

您當前的位置:工業設計>>電子雜志 >> 往期雜志

2019-09期

從文化創意品牌形象設計視角談平潭島旅游文化創意產業發展

單位:福州外語外貿學院     作者:陳昕     來源:工業設計雜志     時間:2019-09-25

摘 要:隨著“一帶一路”倡議的提出,沿線的旅游產業的不斷發展,文化創意品牌形象設計越來越受到重視。平潭島位于“海上絲綢之路”核心區——福州,擁有著豐富的旅游資源和人文風情,但在文化創意產業方面發展還不夠成熟。文章從文化創意品牌形象的視角探究平潭島旅游文創產業發展的重要性。

關鍵詞:文創品牌形象設計;平潭島;旅游;文創產業;設計


中圖分類號:J524 文獻標識碼:A

文章編碼:1672-7053(2019)09-0078-02


Abstract:With the proposal of "One Belt And One Road" and the continuous development of tourism industry along the route, cultural and creative brand image design has been paid more and more attention.Pingtan island, located in fuzhou, the core area of "maritime silk road", boasts rich tourism resources and cultural customs, but it is not mature enough in terms of cultural and creative brand image design. The article explores the importance of the development of tourism industry in Pingtan Island from the perspective of cultural and creative brand image.

Key Words:Cultural and Creative Brand image design; Pingtan island; Tourism; Cultural and Creative Industries; Design


体彩排列三和值走势图